How to firm your face?

First and foremost, it's important to know that skin aging is a complex process that depends not only on individual genetics, but also on a host of external factors linked to our lifestyle and environment. Dermatologists estimate that 80% of aging is linked to these external factors*!

As time goes by, cell renewal slows down, support fibers like collagen become rarer, and the skin's appearance begins to change: it becomes thinner, dehydrated, less firm and slack, and the signs of aging gradually set in. To keep your skin plump and firm, we've selected a few simple, natural tips for you to follow at home.

The first step to keeping skin firm and toned is to take care of it with a regular beauty routine. We can't stress this enough: the first essential step is always to remove make-up and cleanse your skin at least once a day, to eliminate the impurities that promote skin aging. For those who prefer absorbent cotton and/or are looking for an express cleansing routine, opt for no-rinse products like Sensitive Skin Micellar Water  or  Cleansing Milk. 

And for those who prefer to cleanse with water, use the cleansing oil  which will bring comfort to your skin thanks to its oil texture. The little extra: their delicate rose fragrance will enchant all your senses.

To maintain firm skin, one of the golden rules is to adopt an anti-aging cream adapted to your needs. Drawing on its expertise in natural-origin formulations, NUXE has developed expert skin care products for all ages** and skin types, with sensoriality and intoxicating fragrances.

For those seeking firmness and tone, opt for the anti-aging skincare products in the Merveillance LIFT .

For those who want a comprehensive anti-aging treatment that addresses all signs of aging, turn to our regenerating skin care range Nuxuriance ® Ultra .

And for those with a greater need to provide nourishment and radiance to dry skin weakened by age, we offer the Nuxuriance® Gold range. 

The skin on the neck and around the eyes is forgotten, and we often forget to take care of them. yet they are also prone to sagging. So we apply our skincare products evenly to the neck, and even to the décolleté, to protect it from loss of elasticity. firmness, and adopt a eye contour care specific to needs of this area, where skin is at its thinnest.

A diet rich in sugar will encourage the process of glycation, a chemical reaction resulting from the binding of sugars to proteins, particularly collagen. This phenomenon, which occurs naturally in living organisms, generates glycated proteins, i.e. proteins that are damaged and difficult to eliminate. As a result, fibers become rigid, favoring the appearance of wrinkles and making skin thinner and less toned. Instead, opt for a diet rich in antioxidant foods such as goji berries, apples, artichokes and oilseeds.

L'hydration is the number 1 need of all skin types. Moisturizing well from inside and out helps to maintain optimal water levels, resulting in plumper skin. So we adopt skin care products that provide hydration and comfort, while making sure we drink enough water, at least 1.5 liters every day.

Pollution, smoking, excessive alcohol consumption and a poor diet all have an impact on the health of our skin, and therefore on its appearance. As far as possible, we therefore opt for a gentle lifestyle, to keep our skin firm for as long as possible.

*Source : Clatici VG, Racoceanu D, Dalle C, et al. Perceived Age and Life Style. The Specific Contributions of Seven Factors Involved in Health and Beauty. Maedica (Bucur). 2017;12(3):191-201.

Flament F, et al - Effect of the sun on visible clinical signs of aging in Caucasian skin. Clin Cosmet Investig Dermatol. 2013;6:221-232.

**Adults.