Laboratoire Nuxe has reinvented Crème fraîche® de beauté, its iconic skincare range, offering 48-hour hydration(1), an anti-pollution shield and the feeling of soothed skin.
Our new formula, which increases protection for skin types with very specific needs, unveils the delicious pleasure of long-lasting, natural moisturisation.
A very sensual pleasure, Crème fraîche® de beauté blends sensory freshness and a gentle soothing sensation thanks to its natural combination of plant milks, expertly combined with an innovative active; an Algae extract from the Baltic Sea.
It offers intense and continuous hydration on the skin, as well as the soothing caress offered by this milky infusion(2). This milky infusion offers intense hydration, a real shield against pollution and a gentle, soothing feeling.
Crème fraîche® de beauté is also a perfume that exalts the senses with its notes of freesia, orange blossom and woody aromas. A delicacy that will delight the most sensitive of noses. A pure indulgent pleasure.
Results observed for moisturizing and anti-pollution Crème fraîche® de beauté skincare:
- skin is hydrated, fresh and soft for 100%(2) of volunteers
- skin is soothed, irritations and discomforts are reduced for 100%(2) of volunteers
WHAT BEAUTY ROUTINE SHOULD I ADOPT FOR MY DEHYDRATED SKIN?
1: Find a daily cleansing routine suitable for you. Opt for a cleanser that does not need to be rinsed off with water (such as micellar water or make-up removal milk). Don't hesitate to gently exfoliate once a week, to remove dead skin cells and to restore radiance to your face.
2: Morning and/or evening apply the moisturising cream, choosing the most suitable texture for your skin type:
- For combination skins, go for the 48-hour moisturizing matifying fluid(1)
- For normal skin, opt for the 48-hour moisturizing cream(1)
- For very dry skin, select the 48-hour rich moisturizing cream(1)
3 : Once a week apply a re-hydrating mask. Leave it on for 10 minutes so that your skin can soak up the water so that any feelings of discomfort are instantly soothed.
GOOD HABITS WHEN YOU HAVE DEHYDRATED SKIN
Essential step: drink plenty of water (at least 1L a day), because it is this water that will be able to “rehydrate” your skin from the inside.
Additional advice: try to avoid factors that dry the skin out (sudden changes in temperature, air-conditioning, excessive heating, etc.).
Finally, protect your skin against pollution by using suitable facial skincare with shielding properties.
I HAVE SENSITIVE SKIN, CAN I USE THE CRÈME FRAÎCHE® DE BEAUTÉ RANGE?
If you have sensitive skin, we recommend you apply Crème fraîche® de beauté serum followed by the rich moisturising cream. These two moisturising, soothing and anti-pollution formulas are the perfect solution to your skin’s needs.
For cleansing/make-up removal, go for products that are specifically designed for sensitive skin (such as the Nuxe Rose Petals range).
SOS MASK: OUR TIPS FOR USE
> For an even fresher sensation on application, place the moisturising mask in the fridge 15 minutes before use.
> No time to leave the mask on during the day? Use it as a night mask, apply a generous layer before going to bed and allowing the mask to soak into the skin whilst you sleep.
> For intensifying its efficacy, consider exfoliating before applying the moisturizing mask to eliminate the dead skin cells that have accumulated and reveal the radiance of your skin.
APPLY THE SERUM LIKE A PRO!
To benefit from its ultra-fresh texture and obtain an ultra “plumping” finish, apply two pumps of moisturizing serum in the palms of your hands and, keeping them very flat, gently press them into the centre of your face. Gently smooth the serum outwards, finishing with the neck. The texture melts onto the skin and provides an immediate feeling of well-being. Wait for 1 minute before applying your moisturising anti-pollution cream.
The Plant Milks are the result of an emulsion between the hydrosoluble (aqueous) fractions and the liposoluble (oily) fractions of the plants, enabling all the active molecules to be concentrated. Our laboratories have meticulously selected and combined the Plant Milks from 7 plants (Acacia, Blond Pea, Green Tea, Almond, Oats, Coconut, Soy) known for their moisturising, softening, soothing and emollient properties. This unique combination results in a delicious cocktail for the daily care of dehydrated skin.
HIGH-TECH ALGAE EXTRACTS (3)
Nuxe has selected a high-tech extract from Red Algae, Furcellaria lumbricalis, which is abundant in the Baltic Sea. It concerns a marine sugar, called oligofurcellaran, obtained by using an innovative and environmentally-friendly process: once the sugar is extracted from the plant, it is fragmented and then rehydrated in a solution enriched with marine salts in order to obtain a high-tech concentrate(3). This final dose of trace elements gives the molecule a structure that is very similar to that of Hyaluronic Acid. By acting on the tight junctions of skin cells and the skin’s natural hyaluronic acid, this active offers a dual action on both hydration levels and the effects of pollution. These actives are obtained using a “sustainable development” approach that harnesses energies released during the manufacturing process and and doesn’t produce polluting waste.
ALMOND AND ORANGE BLOSSOM
Nuxe has combined all the beneficial properties of Almond Blossom with that of Orange Blossom in an exclusive floral complex. This involves real extraction know-how due to the transience and fragility of the petals; the resulting complex combines the soothing and moisturizing properties of these two flowers to soothe and soften all skin types.
HOW DO YOU RECOGNISE DEHYDRATED SKIN?
Dehydrated skin is skin that is lacking in water. The signs: fine dehydration lines mark the surface of the skin; it is uncomfortable, it feels taut (particularly after cleansing with water), but not all the time. All skin types can suffer from dehydration.
WHAT ARE THE CONSEQUENCES OF POLLUTION ON MY SKIN?
Pollution is one of the main factors of skin dehydration. Fine particles, exhaust fumes, cigarette smoke, heavy metals, ozone, etc. are all pollutants that weaken the skin’s barrier. Result: the skin cannot retain water and it becomes dehydrated and marked; it becomes uncomfortable. It is essential to protect it with moisturising, anti-pollution skincare.
OUR SOLUTION: 48-HOUR MOISTURIZATION(1) AND A SHIELDING ANTI-POLLUTION EFFECT
NUXE Research has identified the exceptional properties of plant milks combined with a High-Tech Algae extract(3). At the core of these new Crème fraîche® de beauté formulas, this combination provides intense hydration over 48 hours and protects the skin against the effects of pollution. An unprecedented test* performed in an urban setting has enabled us to demonstrate a X4 shielding effect(4) against particle pollution.
(1)Instrumental test on 10 volunteers
(2)Use test under dermatological control on 20 volunteers - satisfaction % after the first application of Crème Fraîche® de Beauté 48-hour Moisturizing Matifying Fluid
(4)Test performed on 21 women after the application of Crème Fraîche Normal Skin. Result in comparison with untreated area.